About
The Green Label Display Brand, Innovating to Improve Eye Care and Energy Efficiency.
From HD to 8K
Digital Revolution swept the early 2000s. People began swapping out their bulky CRT monitors for sleek, energy-efficient LCDs. Display technology was entering a new era and flat-panel makers led the way.
We unveiled our debut 22-inch LCD in 2005, followed by ever-larger, more advanced LED-backlit displays and touchscreen devices. But on our journey from HD to 8K, one branch of LCD got left behind.


Reflective LCD (RLCD) was popularized by an iconic handheld gaming console in the 1990s. Its energy efficiency allowed the console to run for hours on just four AA batteries. At the same time, simple solar cells were powering RLCD calculators with no additional power source.
The energy efficiency of RLCD was unparalleled, but it couldn't match the color performance of our conventional LCD or LED-backlit displays.
All that would change from 2018, as we began developing a new kind of RLCD, which would achieve 30% color reflectance, 3x higher than traditional RLCD.
Our new RLCD delivers the fast, full-color performance of a conventional LCD with up to 80% less electricity and a more comfortable, paper-like viewing experience.
From 2023, we began integrating this technology across our new portfolio of HANNspree ecoVISION™ products.

Green Label Guaranteed
Innovation in energy efficiency is just one of our sustainable actions. We're also working hard to minimize the carbon footprint of our products by reducing the volume of material that goes into them and using recycled materials wherever possible.

The green label in our logo represents a promise to conscientious consumers that they can spree on all their favorite products from the HANN ecosystem, safe in the knowledge that each product has been manufactured sustainably.
How do we guarantee this? Through our affiliation with HannStar Display Corporation, and their use of ISO 20400 sustainable procurement management systems to enforce sustainable policies and practices throughout our entire supply chain.
Our Story
HannStar Founded
Our parent company, HannStar Display Corporation is established in June, 1998.
1998
Eco Action
HannStar implements ISO 14000 environmental management system.
2000
Toshiba Partnership
HannStar signs technology transfer and licensing agreement with Toshiba.
2001
Hitachi Partnership
HannStar signs a number of technical cooperation and licensing agreements with Hitachi for AS-IPS technologies.
HANNS.G Founded
HannStar establishes HANNS.G with a mission of providing excellent quality TFT-LCD products. After the founding of HANNspree, HANN.G gets repositioned as a HANNspree sub-brand.
2002
HANNspree Founded
HannStar establishes HANNspree to serve the global consumer electronics market.
2003
Flagship Store
We open our first flagship store in Taipei, Taiwan.
Novelty TVs
In an era when consumer electronics all look the same, we boldly design a range of playful, novelty TVs. They include apple-shaped TVs, animal-shaped TVs for kids, and several sports-themed product lines for fans of baseball, basketball, football, and soccer.
2004
Flagship Stores
We open our first flagship stores in the US, San Francisco and Beverly Hills.
Casio Partnership
HannStar announces a new partnership with Casio Computer, developing small-to-medium-sized panels for mobile handsets at HannStar's third-generation manufacturing facilities.
Market Debut
We launch our first products on the market, beginning with a 22-inch LCD, followed by a full range of PC monitors.
2005
EU Launch
We establish our European branch offices in Germany and the UK.
2006
Motorsports Sponsorship
James Toseland wins the World Superbike Championship riding a Honda CBR1000RR built by Ten Kate Racing and sponsored by Hannspree. In the same year, Kenan Sofuoğlu dominates the World Supersport Championship, breaking the record for the most wins in one season, riding a Honda CBR600RR for the Hannspree Ten Kate Racing team.
2007
Record Sales
We sell more than 2 million desktop monitor units in Europe.
2008
Flagship Store
We open our first flagship store in Europe, London.
Basketball Sponsorship
We ink a three-year partnership deal with the NBA and WNBA to promote our basketball-shaped TV product line.
Eco Action
HannStar implements QC 080000 hazardous substance process management system.
2010
Eco Action
HannStar implements ISO 14067:2018 guidelines for quantifying the carbon footprint of products.
P-Cap Touch
We are among the first manufacturers to bring capacitive touch technology to the market.
2011
Soccer Sponsorship
We become the official display partner of UK's Watford Football Club. Our partnership continues in 2015 as the club gets promoted into the Premier League.
2014
Record Sales
We win key accounts to deliver fully customized display solutions for clients in Europe.
2016
Automotive Approval
HannStar implements IATF 16949:2016 automotive quality management system.
2017
Aerospace Approval
HannStar implements AS9100D aerospace quality management system.
2019
HANNspree ecoVISION™
HannsNote2 becomes the first product in our paper-like display product line, certified paper-like by TÜV Rheinland with an impressive score of 94 out of 100.
2023
Eco Action
HannStar implements ISO 20400 sustainable procurement management system to enforce sustainable policies and practices throughout our manufacturing supply chain.